The Director of Multimedia Integration will be responsible for creating, managing and maintaining dynamic content that strategically enhances the brand of the University of Oregon Athletic Department in all external communications. The Director of Multimedia Integration will assist the Department of Athletics with its digital communications initiatives in order to extend custom content across multiple platforms, including, but not limited to web, mobile, social, video, etc. This position will provide oversight and lead execution of all digital marketing campaigns through the development of multimedia content that enhance revenue streams through fan engagement and experience, brand awareness, advertising, and public relations strategies. This position will assist with the creation of electronic and broadcast materials, web pages, and new and social media. This position will oversee the development of a digital marketing team that will potentially include a digital marketing analyst, a social media coordinator, and Quack Cave representatives. In addition, this position will work strategically with other university offices to coordinate strategic digital communications campus-wide.
Minimum Requirements • Bachelor’s degree from accredited university. • Two years’ experience working in media, marketing, community relations and/or public relations. • Experience in creating multimedia content that has been integrated across multiple platforms. • Experience in developing television and radio content as well as understanding advertising strategy.
Professional Competencies • Excellent verbal, written and creative communication skills. • Extensive knowledge of new media, social media and some experience working with web-based content. • Ability to work well in a group and be flexible in hours of operation, working around events, etc. • Ability to network to build relationships with outside (non-campus affiliated) companies and organizations is a must.
Preferred Qualifications • Experience working in a marketing department within a Power-5 conference affiliated athletic department. • Supervisory experience of full-time employees.
About University of Oregon
The University of Oregon Intercollegiate Athletic Department's primary purpose is to provide a unique opportunity for student-athletes to be developed, tested, and encouraged to reach their maximum potential in every aspect of their lives. It is the steadfast goal of the Department of Intercollegiate Athletics to provide the most outstanding student-athlete experience by helping them to achieve excellence, both in the classroom and in their chosen sport. The department has approximately 250 administrative & classified employees and hosts over 600,000 spectators annually and represents the University of Oregon in athletic competition with other universities & colleges.
Our department is committed to the following principles:
Strive to recruit student-athletes who are academically prepared and make every effort to help each meet their academic commitments.
Provide academic support services so that our student-athletes will receive the best educational experience, including obtaining their degree.
Create a supportive family atmosphere where student-athletes feel connected to their peers, the community and the University.
Ensure that student-athletes will become responsible, c...ontributing citizens through career counseling, development of life skills and community service opportunities.
Provide facilities and medical staff to enhance the physical fitness and wellness of all student-athletes.
Require all members of our department to demonstrate and promote the highest standards of integrity, leadership, sportsmanship, ethical behavior and a true respect for equity and diversity.
Maintain a quality comprehensive intercollegiate athletic program that is self-sufficient and self-sustaining in harmony with the mission and goals of the University.
Operate in accordance with all rules and regulations set by the University, the PAC-12 Conference and the NCAA.