The University of California San Diego is seeking qualified applicants for the position of Director of Design and Digital Strategy. UC San Diego, located in La Jolla, in the San Diego Metropolitan area, enrolls over 35,000 students, earned recognition as one of the world’s premier research universities, and is ranked as one of the top-10 public universities in the nation.
Triton Athletics has a proud tradition of academic and athletic excellence and sponsors 23 varsity sports. UC San Diego Athletics is reclassifying to NCAA Division I as a member of the Big West Conference. Triton Athletics placed among the top 10 in the nation in the Learfield Directors' Cup for the third straight year in 2017-18 and has placed among the top 10 in 19 of the last 23 years.
Under general supervision, the Director of Design and Digital Strategy will create, implement, and execute comprehensive graphic and multimedia plans, strategic initiatives and messaging across all 23 sport programs at UC San Diego to maximize interest, drive attendance, create affinity and revenue opportunities and increase campus engagement.
The incumbent will be responsible for the visual brand of Athletics across print and digital platforms, including large-format design such as facility graphics. This person will work closely with and support all areas of the external operations team, including marketing, ticketing and communications to enhance revenue streams, tell the unique stories of UC San Diego Athletics, and achieve the goals of the department.
The Director will need to possess an innovative and creative mind to produce digital media and graphic design strategies that work cooperatively with the areas of communication, marketing, video production and game day staff during a transformative time for UC San Diego Athletics. The incumbent will follow the athletic philosophy consistent with that of the UC San Diego Athletic Department and NCAA, and a commitment to diversity in all of its forms.
Work schedule will include evenings, weekends and holidays. Must be able to travel to out-of-town meetings and athletic competitions.
A complete application will include an online resume and cover letter.
Thorough knowledge of program activity and best practices. Thorough knowledge/understanding of current sports design tactics and industry best practices.
Ability to create and implement digital media and graphic design strategies to help increase attendance and revenue, as well as enhance the fan experience and game day atmosphere for home contests. Skills in graphic design for all marketing collateral needed for print, social media and web/digital.
Excellent problem-solving skills; multi-task, work with frequent interruptions, and effective listener. Ability to prioritize and handle multiple projects and deadlines in a fast paced environment. Ability to identify and implement methods, procedures, and policies.
Ability to use good judgment for problem solving. Ability to analyze data and situations and provide recommendations based on findings; ability to be proactive to avoid potential problems.
Highly effective verbal and written communication skills in the English language. Strong oral and written communication skills to communicate and interact with persons of diverse backgrounds and personalities.
Proven ability to convey technical information and provide guidelines in a clear and professional manner, using diplomacy, tact and discretion in all interactions. Strong oral and written communication skills to communicate and interact with persons of diverse backgrounds and personalities.
Proficiency with Adobe Creative Suite, specifically InDesign, Illustrator, Photoshop and After Effects, etc. Working knowledge of Microsoft Office Suite. Proficiency in utilizing social media platforms including Facebook, Instagram, Twitter, etc, and strategies to leverage these channels.
Strong supervisory skills. Ability to train, motivate, and evaluate student employees, interns and volunteers; to delegate tasks; to schedule sufficient staffing for simultaneous athletic events based on knowledge of all schedules and the needs for sporting events; Ability to supervise and direct marketing and promotional strategies for designated events and programs sponsored by the University.
Proven ability to analyze market needs and target audience demographics, to develop a range of promotional materials in various media that are appropriate for an athletic program in an academic setting, and that evoke a consistent organizational brand. Ability to analyze the effectiveness of selected materials.
Ability to coordinate effectively with various campus and community constituencies. Thorough written, research, editing, presentation, and interpersonal communication skills. Highly effective verbal and written communication skills in the English language.
Thorough knowledge of project planning, managing, and budgeting. Ability to create budget forecasting and project wrap-up reports and analysis.
Demonstrated ability to convey technical information and provide guidelines in a clear and professional manner, using diplomacy, tact and discretion in all interactions.
Follow the athletic philosophy consistent with that of the UC San Diego Athletic Department and NCAA, and a commitment to diversity in all of its forms. Skills to communicate and interact with persons of diverse backgrounds and personalities.
A valid driver's license is required and may participate in the DMV Pull program and maintain a clean DMV record.
This position is a mandated reporter of known or suspected child abuse or neglect, according to the California law, Child Abuse and Neglect Reporting Act (CANRA).
This position is a campus security authority (CSA) for the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, which is a federal law requiring disclosure of information about crimes on and around campus.
The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, age, protected veteran status, gender identity or sexual orientation. For the complete University of California nondiscrimination and affirmative action policy see: http://www-hr.ucsd.edu/saa/nondiscr.html
UC San Diego is a smoke and tobacco free environment. Please visit smokefree.ucsd.edu for more information.
Internal Number: 101272
About UC San Diego Tritons
"A Proud Tradition of Academic and Athletic Excellence." That is the slogan most often associated with the UC San Diego Athletic Department. Since becoming a member of the NCAA less than 25 years ago, the UCSD program has backed up those words with achievement.
UC San Diego Athletics is reclassifying to NCAA Division I as a member of the Big West Conference. UC San Diego Athletics sponsors a broad based program of 23 National Collegiate Athletic Association (NCAA) sports, with approximately 600 student-athletes. It promotes the pursuit of excellence, strength of character, teamwork, ethical conduct, and diversity, and is inextricably linked to the educational mission of the University. The 23-sport athletics program is subject to NCAA regulations and must demonstrate compliance to Title IX which is recorded in the Equity in Athletics Disclosure Act (EADA) annual report to the Department of Education.
This is UC San Diego Athletics...
•Triton teams have captured 30 national championships while 44 squads have finished as national runners-up and 49 others have achieved national third-place honors. All told, UC San Diego has won 262 national, regional, and conference champi...onships.
•UC San Diego student-athletes have won 138 individual national championships.
•A remarkable 1,348 Tritons have been named to All-America teams, including 39 in 2017-18.
•UC San Diego student-athletes have excelled academically as well, earning 36 prestigious NCAA Post-Graduate Scholarships and 80 Academic All-America selections, including a program-high 10 over the 2015-16 campaign. Consistently, over 55 percent of student-athletes earn a cumulative GPA of 3.0 or higher, placing them on the Athletic Director's Honor Roll.
•In 2017-18, UC San Diego posted a 10th-place finish out of 268 Division II schools in the Learfield Directors' Cup, an award emblematic of the best overall athletics department in the country. It marked the third-straight year that UC San Diego placed in the top 10. Since moving to the NCAA Division II level for the 2000-01 academic year, UC San Diego has placed in the top seven programs in the country on 12 different occasions and finished second overall twice.
•UC San Diego won its seventh California Collegiate Athletic Association Commissioner's Cup title in 2017, an award symbolizing the best overall athletics department in the prestigious conference.
•For eight straight years from 2007 to 2014, UC San Diego was ranked first in Division II in the National Collegiate Scouting Association Power Rankings, which are based on student-athlete graduation rates, academic strength and athletic prowess of the university.