General Description/Primary Purpose  Reporting to the Assistant Athletic Director for Marketing and Senior Associate Athletic Director for External for the day to day operations. This position will lead the marketing efforts for all non-revenue sports and assist in the marketing planning and implementation for football and basketball. This position will lead the recruiting and organization of a team of student interns to coordinate campus marketing and increase attendance with the student demographic. This position will also lead the follow-up and cultivation of prospective donors brought to games through the community engagement efforts of the Assistant Athletic Director. This person will help the Bears Club with donor events and additional donor solicitations.